Kale Blog

What Is Lifetime Value (LTV) And How to Calculate It?

Por: Núria Emilio | Sep 9, 2021 3:35:10 PM

Many studies suggest that building customer loyalty is much more cost-effective than acquiring new customers. Not only is it cheaper, but it is also more profitable in the long term. Because of this, more andmore companies are relying on strategies that focus on expanding their customers' lifetime value (LTV), rather than focusing on acquiring new customers. 

Leer más

¿Hablamos?