Projections for 2023 suggest a technological, hyper-personalized, automated and predictive customer experience. Omnichannel customer experiences, privacy concerns and Total Experiences (TX) also stand out. Take a look at the 8 most important CX trends for 2023.Leer más
5 Steps You Should Follow After Measuring the Customer Experience
Using a customer experience measurement tool can help us improve the experience we offer our customers, increase our retention rate, attract more customers and, ultimately, increase sales. What should we do after measuring our customer experience?Leer más
What Will the Customer Experience (CX) Of the Future Be Like?
Customer experience is one of the most relevant trends of the moment. Numerous studies —such as the one by B2B International— rank it as the preferred strategy for companies' marketing teams. Like all booming systems, it is constantly evolving and organisations must start to consider what the customer experience of the future will be like and what they must do to avoid being late to CX's new era.Leer más
Top 5 Customer Experience Trends of 2021
2020 has been a period of intense transformation in the business world. Covid-19 has accelerated trends that were already emerging, especially regarding the customer experience. We take a look at the 5 most relevant customer experience trends for 2021.Leer más